The Content Strategy Podcast

16 // Tracy Playle // Content Strategy in Higher Ed

March 20, 2019

Tracy Playle is well known in the content strategy industry for her expertise in content specific to the higher education community. In this episode, she and Kristina chat about both the challenges and positive trends Tracy is seeing in higher ed, and how she has been helping universities design user-first experiences by truly understanding their audiences—both students and stakeholders.